UPDATE: Nuro, co-founded by Dave Ferguson, has just announced a groundbreaking partnership with Uber to deploy robotaxis in San Francisco starting next year. This move positions Nuro to challenge the existing fleet of Waymo self-driving cars in the city.
The announcement was made on Wednesday, as Ferguson revealed that the collaboration aims to roll out over 20,000 robotaxis using Nuro’s self-driving technology integrated into Lucid’s premium Gravity SUV. Ferguson, who was part of the original Google self-driving car project, sees this partnership as a key opportunity to scale operations efficiently.
Ferguson emphasized that Nuro’s technology is significantly more cost-effective than that of competitors like Waymo, stating, “There’s an incredible economy of scale there.” By leveraging Uber’s extensive ride-hailing network, which boasts nearly 9 million drivers, Nuro aims to offer a competitive price point while enhancing the customer experience.
Uber’s decision to launch its first robotaxi market in San Francisco is strategic, as the city is already home to hundreds of Waymo vehicles. This competition could redefine the landscape of autonomous transportation in urban areas. Ferguson explained that the Gravity SUV will cater to various Uber services, including Uber Black and UberXL, making it an attractive option for riders seeking premium experiences.
As the self-driving technology space continues to evolve, challenges such as scaling fleets and enhancing vehicle affordability remain. Ferguson acknowledged that creating a reliable infrastructure for maintaining and storing large numbers of vehicles is crucial for success. “We hope to address both of them through our partnership with Uber and Lucid,” he stated.
The introduction of robotaxis could revolutionize urban mobility, providing consumers with an efficient and potentially cheaper alternative to traditional ride-hailing services. As the technology matures, Nuro’s advancements could lead to broader adoption and integration of autonomous vehicles in everyday life.
This partnership between Nuro and Uber marks a significant shift in the autonomous vehicle industry, and all eyes will be on San Francisco as they prepare for this ambitious rollout. Expect more updates as this story develops.








































