As 2026 begins, Kelly McBride, the Public Editor of NPR, has outlined key resolutions aimed at enhancing the network’s reporting. These recommendations, based on insights gathered throughout 2025, focus on improving audience engagement and ensuring that NPR’s coverage reflects a broader spectrum of American experiences.
McBride’s suggestions address four critical areas: geographic diversity in story selection, accurate crime reporting, the use of political labels, and prioritizing breaking news across all platforms. Each resolution aims to foster a more inclusive and informative news environment for NPR’s audience.
Enhancing Geographic Diversity
With over 200 member stations across all states, NPR has a unique opportunity to leverage its local journalists’ expertise. McBride emphasizes the need for greater geographic diversity in storytelling, as many listeners perceive bias when narratives are dominated by perspectives from Washington D.C., New York, or Los Angeles.
NPR’s six regional newsrooms collaborate with local stations in areas including Appalachia, New England, and the Mountain West, aiming to amplify stories that resonate with local communities. This approach can ultimately create a more accurate representation of the American public.
Addressing Crime Reporting
Another area of focus is the need for a thorough and accurate depiction of crime trends. McBride points out that misinformation surrounding crime rates can influence public perception, particularly when political figures mischaracterize the situation to justify policy changes.
Historically, newsrooms have tended to sensationalize individual crimes while neglecting broader trends. McBride argues that NPR should utilize its network of local journalists to provide in-depth analyses, combining data with narratives from law enforcement and those affected by crime. This focus will help audiences understand the complexities of crime trends at both local and national levels.
Reevaluating Political Labels
The use of political labels, such as “right-wing” or “liberal,” can often alienate audiences and detract from the core message of a story. McBride advises NPR to avoid such labels and instead focus on providing context through the information presented. This change aims to allow audiences to form their own judgments without the influence of potentially biased terminology.
By eliminating unnecessary labels, NPR can ensure that its reporting remains neutral and accessible to all listeners, irrespective of their political beliefs.
Prioritizing News Across Platforms
Lastly, McBride stresses the importance of delivering breaking news equally across NPR’s radio, website, and mobile platforms. While flagship shows like Morning Edition and All Things Considered provide comprehensive news coverage, many digital consumers often receive delayed updates.
With a significant number of listeners relying on NPR’s website and app for timely information, it is essential for the organization to enhance its digital news offerings. Recent developments, such as the increased availability of video interviews on various platforms, show promise but need further improvement to meet audience expectations.
As NPR embarks on this new year, McBride encourages audience engagement. She invites listeners to share their questions and observations to help shape future recommendations, reinforcing the network’s commitment to transparency and responsiveness.
The resolutions highlighted by McBride are not just goals but represent a fundamental shift in how NPR can better serve its diverse audience in a rapidly evolving media landscape.
