UPDATE: Hundreds gather in Milan today to pay their last respects to fashion icon Giorgio Armani, who passed away on September 28, 2023, at the age of 91. Milan’s mayor, Giuseppe Sala, hailed Armani as a “man of extraordinary elegance,” underscoring his profound impact on the city and the global fashion industry.
The outpouring of grief is palpable as fans, friends, and VIPs converge on the iconic Armani/Teatro, where a public viewing is set to continue through September 30. The atmosphere is somber yet celebratory, with the scent of incense and soft piano music by Ludovico Einaudi creating a serene backdrop as mourners pay tribute to the legendary designer.
Armani’s fashion house confirmed he worked until the end, preparing for a major runway show to celebrate 50 years of his brand, scheduled to close Milan Fashion Week later this month. His final days were spent surrounded by loved ones at his home in Milan, the heart of his creative empire.
Prominent figures, including fashion designer Donatella Versace and Italian film directors Giuseppe Tornatore and Gabriele Salvatores, were seen paying their respects. Versace left a bouquet of white flowers at the theater, symbolizing the deep respect and admiration shared among the fashion elite.
Milan’s Mayor Sala reflected on a poignant moment from early August when Armani reached out during a city scandal, saying, “There is always something positive in difficult moments. True friends show themselves.” This sentiment resonates deeply with many who remember Armani not only for his contributions to fashion but also his kindness and support for the Milanese community.
Attendees such as Annamaria Longo Dorni traveled over two hours to honor Armani, donning pieces from his collection. “You put it on, and you’re perfect,” she remarked, showcasing the timelessness of Armani’s designs. The closed coffin, adorned with long-stem white roses and flanked by ceremonial guards, reflects the respect and admiration he commanded.
As the memorial unfolds, the public is invited to leave flowers and memories in honor of Armani, whose extensive contributions to Milan’s cultural landscape include support for institutions like Teatro alla Scala and ownership of the Olympia Milan basketball team.
Armani’s legacy is etched in the cityscape, with landmarks such as the Armani/Silos museum and his flagship stores. His influence extended beyond fashion, as he was a pioneer in revolutionizing communication in the industry, leaving a permanent mark at Milan’s Linate Airport with his prominent billboard.
Condolences have flooded in from around the globe, with tributes from celebrities like Ralph Lauren, Julia Roberts, Anna Wintour, and Leonardo DiCaprio. In a heartfelt final message displayed at the theater, Armani stated, “The mark I hope to leave is one of commitment, respect and genuine care for people and for reality.”
The private funeral arrangements remain undisclosed, but the emotional resonance of today’s memorial is a testament to Armani’s enduring legacy. As Milan honors one of its own, the world reflects on the profound impact of a designer who truly embodied the spirit of fashion.
