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Berkeley’s Tupper & Reed Music Store Celebrates 98th Anniversary

UPDATE: Berkeley’s historic Tupper & Reed music store, a cultural icon since its grand opening on September 1, 1925, is celebrating its 98th anniversary this month. Located at 2271 Shattuck Ave, the store initially dazzled visitors with its unique architecture and an array of musical offerings.

The Berkeley Daily Gazette reported on the store’s opening, describing it as a “beautiful new store” that would showcase “the best of everything musical.” The festivities included live performances by Mme. Raegan Talbot and the Horace Heiet Orchestra, captivating attendees with their musical talents. Even today, the building remains a Berkeley landmark, embodying a rich history that resonates with music lovers.

Architecturally, Tupper & Reed was a striking departure from the conventional store designs of the time. Designed by W.R. Yelland, the structure mimicked an old-world dwelling with a steep gable roof made of imported English slate and a towering chimney adorned with a life-size figure of a piper. The building’s exterior, treated to appear centuries old, immediately captured the attention of the public, who were invited to explore this artistic space.

Inside, the store featured listening rooms for phonographs and radios, alongside a charming tea room, “The Sign of the Piper,” managed by Diana Henderson and Marguerite Taylor. This unique combination of music and dining created a vibrant community hub for locals and visitors alike.

In a twist of fate during its inaugural days, Vice President Charles Dawes visited Berkeley on September 9-10, 1925. Local reporters humorously noted that Dawes was still asleep at 11 a.m. when tracked down by eager journalists. His visit coincided with a meeting with tennis champion Helen Wills, who had just won her singles match at what is now the U.S. Open.

The same week, another Berkeley tennis star, Helen Jacobs, celebrated her victory in the national junior girls’ tennis championship, further showcasing the area’s athletic talent and community spirit.

On September 5, 1925, excitement buzzed through Berkeley as boy cyclists participated in a parade at San Pablo Park, engaging in safety demonstrations. This event highlighted the community’s commitment to youth safety and outdoor activity, with local leaders stressing the importance of responsible cycling.

As Tupper & Reed approaches its 100th anniversary, it remains a testament to Berkeley’s rich musical heritage and community engagement. The store continues to invite locals and tourists alike to celebrate both its history and the ongoing legacy of music in the region.

Stay tuned for updates as Berkeley prepares for a grand celebration marking this monumental milestone next year.

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