A new era in automotive design has emerged as the American startup Vittori introduced what it claims to be the world’s first “AI hypercar” during a launch event in Miami. The vehicle, still unnamed, combines advanced technology with traditional design elements, sparking both intrigue and skepticism among industry experts.
While artificial intelligence has yet to become a staple in automotive design, Vittori has taken a significant step forward. Although the company refrains from explicitly mentioning AI in its marketing materials, it emphasizes the use of “future-forward technology” in the vehicle’s development. This suggests a reliance on innovative methods that could reshape how supercars are conceived and built.
Design and Features
Collaborating with renowned design firm Pininfarina, Vittori’s hypercar showcases a striking aesthetic. The front end features a distinctive hexagonal grille flanked by ultra-slim headlights, reminiscent of the McLaren GT. The rear design is equally bold, featuring angular taillights and quad exhaust tips at the center of the bumper. A prominent diffuser with vertical detailing enhances the dramatic rear profile, complemented by bronze accents that contrast with the deep blue paint job.
Vittori’s hypercar is comparable in size to the Lamborghini Revuelto. Inside, the cockpit echoes McLaren’s signature style, featuring a vertically oriented touchscreen on the center console and a digital instrument cluster behind the steering wheel. The interior design emphasizes functionality and driver experience, with a partition separating the driver and passenger.
Performance and Production
Under the hood, the hypercar integrates a proprietary powertrain developed by Italtecnica. This Italian engineering firm is known for crafting high-performance engines, and the Vittori is no exception. It is powered by a 6.8-liter V-12 hybrid engine paired with a single electric motor on the front axle, delivering a remarkable 1,110 horsepower. The hypercar can accelerate from 0 to 62 miles per hour in approximately 2.5 seconds, placing it in a competitive league alongside notable rivals such as the Ferrari 849 Testarossa and Koenigsegg Jesko.
While the top speed remains undisclosed, Vittori assures that it will meet the high expectations associated with hypercars. The prototype is reportedly functional, indicating that production is more imminent than with many other supercar startups. The company plans to commence production in 2024 in Italy, with an exclusive run of just 50 units available worldwide.
Pricing details are yet to be revealed, but industry analysts anticipate that the starting cost will exceed $1 million, placing it firmly in the luxury segment of the automotive market. As the landscape of car design evolves, Vittori’s introduction of an AI-enhanced hypercar may signal a transformative phase in the industry, blending cutting-edge technology with traditional craftsmanship.
