Behr Paint Company has announced its Color of the Year for 2026, introducing a striking smoky jade tone named Hidden Gem. This new color reflects a shift away from the dominance of neutral shades, offering a sophisticated yet bold option for homeowners looking to elevate their living spaces.
As part of the annual Colors of the Year season, which typically takes place in August and September, leading paint brands reveal their selections, providing insights into current and future design trends. Hidden Gem (N430-6A) is described as a luxurious smoky teal with subtle gray undertones, making it a versatile choice for various interior styles.
This deep and muted green aims to appeal to those who appreciate the richness of jewel tones while maintaining a sense of livability. According to Erika Woelfel, Vice President of Color and Creative Services at Behr, “Now more than ever, there’s a growing appetite for colors that challenge convention and bring an unexpected sense of wonder to everyday spaces.” She emphasized that Hidden Gem embodies this spirit.
Research conducted by Behr indicates a significant shift in consumer preferences. Over half of Americans, specifically 58%, believe that a room painted in Hidden Gem would be captivating. Additionally, 67% of respondents feel that the color would make a space feel unique and enduring. Andy Lopez, Senior Vice President and Head of Global Marketing at Behr, stated, “Color holds the power to express who you are – it tells your story without saying a word.”
Exploring Behr’s 2026 Color Trends Palette
The launch of Hidden Gem is accompanied by the Behr 2026 Color Trends Palette, featuring a range of trend-forward colors that balance warmth and sophistication with a playful edge. This palette includes warm, earthy tones, jewel tones, and refined pastels, all complementing the richness of Hidden Gem.
Among the selections is Terracotta Urn (PPU2-12), which offers a contemporary twist on traditional pastel shades. For those who prefer neutral colors, Behr presents options like Wheat Bread (720C-3) and Dainty Lace (MQ3-11), a soft beige that exudes warmth and airiness.
Behr’s 2026 color offerings are designed to be both timeless and versatile, ensuring they can withstand changing design trends. Each color in the palette is crafted to evoke joy, demonstrating that paint can be both elegant and fun.
Incorporating Hidden Gem into Your Home Decor
For individuals who love the jewel tones of Hidden Gem but may not be ready to commit to a full paint project, there are various decor options available. Decorative pieces, such as a textured dark green vase or a cozy throw, can introduce the rich color into a home without the need for brushes.
The Bruno Suri Alpaca Throw is an excellent accessory for neutral spaces, adding both texture and depth. Additionally, a Hawkins New York Bowl in peacock green can serve as a stylish coffee table accent, allowing homeowners to follow current color trends effortlessly.
With the announcement of Hidden Gem, Behr sets the stage for a vibrant and dynamic 2026. The trend is clearly moving towards darker, more livable colors, signaling a departure from the prevalence of beige and other neutral tones. As the interior design landscape evolves, the captivating richness of jewel tones is poised to take center stage.
