The Maverick Theater in Fullerton, California, is set to captivate audiences with its unique approach to live performances, diverging from traditional theater norms. Founded by Brian Newell in 2005, the theater has gained a reputation for producing adaptations of popular films and cultural references, rather than conventional stage plays. This season will feature the much-anticipated 20th anniversary production of Night of the Living Dead, opening on September 19, 2025.
Newell’s vision is clear: “The Maverick strives to attract non-theater audiences,” as stated on the theater’s website. This philosophy has led to a diverse lineup for the current season, including adaptations of classics like Shakespeare in Love and King Kong, as well as cult favorites like Plan 9 From Outer Space.
As preparations ramp up for the opening of Night of the Living Dead, Newell reflects on the challenges and creativity involved in staging a live version of the iconic horror film. He has chosen to highlight the theme of zombies, which he describes as a key element of this season’s offerings. “I just tend to get women that always want to play zombies,” he noted, expressing his delight at the talented female actors joining the cast.
Newell’s innovative approach includes blending live performances with technical elements typically reserved for film, creating a unique theatrical experience. For instance, audiences can expect to see actors interacting with live projections that enhance the storytelling. This is exemplified in his production of King Kong, where backstage videos were projected live onto a screen for dramatic effect.
Operating primarily as a one-man enterprise, Newell manages the theater without the traditional nonprofit structure. He oversees every aspect of production, from directing to set design. “Most theaters need to hire technical staff to stage shows,” he explained, emphasizing the DIY nature of his operation. The theater does not rely on fundraising or corporate sponsorships, allowing it to maintain its artistic vision without external pressures.
The community surrounding Maverick Theater is equally passionate. Many cast members have returned year after year, with some even forming lifelong connections through their experiences at the theater. Newell noted that the current tally of marriages among past cast members stands at 31, showcasing the strong bonds formed through their shared love of performance.
Audience members have taken notice of Newell’s efforts. Albert Rowuin, a dedicated theatergoer from Orange County, remarked, “In my opinion, it’s the best performing theater in Southern California.” Rowuin has attended nearly one hundred performances at Maverick, appreciating the creativity and energy that characterizes each show.
Another fan, Jennifer Schweikert, shared her enthusiasm, stating, “Always, always worth it!” She highlighted the interactive elements of the productions, which often engage the audience in unexpected ways. Her husband, initially reluctant about theater, has become a fan after experiencing the unique performances at Maverick.
As preparations continue for this year’s production of Night of the Living Dead, Newell is excited about the creative possibilities. “Audiences prefer zombie variety,” he explained, as he anticipates a visually dynamic performance featuring a mix of costume changes and inventive movements.
This unique approach to theater not only attracts dedicated fans but also introduces new audiences to the art form. With tickets available for $33, the Maverick Theater stands as an accessible alternative to traditional performances, inviting everyone to experience the thrill of live adaptations of beloved films.
The show runs from September 19 to November 1, 2025, with performances scheduled for Thursdays and Fridays at 8:00 PM, Saturdays at 7:00 PM and 9:00 PM, and Sundays at 2:00 PM and 7:00 PM. For more information, visit mavericktheater.com or call 714-526-7070.
In an industry often dominated by established norms, the Maverick Theater’s commitment to innovation and community engagement continues to redefine the local theater landscape.
