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Bold and Beautiful Enters New Era with Fashion Focus at Sunset Studios

The Bold and the Beautiful is embarking on a transformative journey with a significant shift in production locations, as confirmed by executive producer and head writer Brad Bell. The long-running soap opera has moved from its home at CBS Television City, where it resided for 38 years, to the Sunset Las Palmas Studios. This transition marks the beginning of a new era for the series, promising changes that fans can anticipate in upcoming episodes.

New Studio, New Storytelling Focus

In a recent interview with People, Bell shared insights about the show’s future direction. He emphasized a renewed emphasis on fashion, stating, “We are headed into an era of The Bold and the Beautiful, and it will begin here. That is going to be highlighting fashion much more than we have in the past, much more frequently.” This shift aims to reintroduce the competitive atmosphere of fashion houses, reminiscent of earlier storytelling styles involving the Forrester family.

Bell elaborated that the crew is excited about the move, which has generated a “celebratory mood.” He noted the swift transition to the new studio was completed in record time, allowing the production team to embrace the benefits of a larger space and a positive working environment. “It feels great, lots of space, lots of positive energy, and lots of hope for the future,” he stated.

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