
Samsung’s highly anticipated Galaxy Unpacked event is just around the corner, set to unveil the latest in their line of foldable phones, including the Galaxy Z Fold 7 and Z Flip 7, alongside new iterations of the Galaxy Watch. Once a quiet month for tech announcements, July now promises a flurry of innovation from the South Korean tech giant.
Having been one of the pioneers in the foldable phone market, Samsung now faces stiff competition from brands like Motorola, Google, and several Chinese companies, including Honor, Oppo, and Xiaomi. These competitors have addressed many of the issues that plagued earlier Samsung models, such as price, size, battery life, and camera quality. The Oppo Find N5, for instance, is celebrated for its slim design and practicality, setting a high bar for Samsung’s upcoming releases.
“Whether I’m using the cover display or the internal one, I’m not constantly reminded of how gimmicky the concept of a foldable phone can be, because everything feels sleek and comfortable,” wrote CNET’s Abrar Al-Heeti in her Oppo Find N5 review.
Samsung’s Strategic Response
The July 9 Galaxy Unpacked event is poised to be a critical juncture for Samsung. Industry critics and consumers alike are eager to see how Samsung will compete with the advancements made by its rivals. The event is expected to showcase not only new foldable phones but also innovations in AI and health monitoring through its Galaxy smartwatches.
Rumors and leaks suggest that Samsung is preparing to unveil an exciting lineup of foldable phones, including a budget-friendly clamshell flip phone and updates to its smartwatch range. The event will be streamed live on July 9 at 10 a.m. ET/7 a.m. PT, with Samsung offering pre-order deals of up to $1,200 off the new foldable phones.
Galaxy Z Fold 7: A New Chapter
In the lead-up to the event, Samsung has released tantalizing teasers hinting at the Galaxy Z Fold 7’s potential features, including an Ultra-like camera. A recent press release titled “Meet the Next Chapter of Ultra” suggests that this model may boast a Snapdragon 8 Elite chip and a camera comparable to the 200-MP sensor found in the Galaxy S25 Edge.
Speculation is rife about the possibility of a slim version of the Fold, potentially the “Fold 7 Slim,” which could be the thinnest and lightest foldable yet. However, it’s unclear whether this version will share the same processor as the Fold 7 Ultra or feature an Exynos chip.
Noted leaker Evan Blass has shared images of the Galaxy Z Fold 7 in three colors: blue shadow, silver shadow, and jet black, highlighting its sleek design and prominent camera bump reminiscent of the Galaxy S25 Edge.
Galaxy Z Flip 7 and Z Flip 7 FE
Samsung is also expected to introduce two versions of its Z Flip phone: the Z Flip 7 and a more affordable Z Flip 7 FE. The Z Flip 7 is rumored to feature a larger 4.1-inch cover screen, akin to the Motorola Razr Ultra, while the Z Flip 7 FE may offer a more budget-friendly option with a 3.4-inch cover screen.
The Exynos 2500 processor, recently launched by Samsung, is likely to power the Galaxy Z Flip 7, while the Z Flip 7 FE might feature a less powerful processor to keep costs down.
Galaxy Watch 8: Advancements in Health Tech
Samsung’s wearables are also set to receive significant updates, with a focus on personalized coaching and health monitoring. Dr. Hon Pak, Samsung’s senior vice president, has hinted at features like aging signs monitoring and a new blood analysis tool, which could revolutionize how users manage their health.
While details remain sparse, it’s anticipated that Samsung will launch the Galaxy Watch 8, possibly alongside a Watch 8 Classic and a refreshed Galaxy Watch Ultra. Reports suggest these models will feature larger batteries, enhancing their utility for health-conscious users.
Blass has leaked images of the Watch 8, Watch 8 Classic, and an updated Galaxy Watch Ultra, showcasing their design evolution and renewed focus on wellness.
Looking Ahead: The Future of Samsung’s Innovations
As the tech world eagerly awaits Samsung’s official announcements, the Galaxy Unpacked event promises to set the stage for the company’s future in foldable technology and wearable health innovations. While much of the current information is based on rumors and leaks, the event will undoubtedly clarify Samsung’s direction and competitive strategy.
This event is likely to be Samsung’s last major showcase of the year, and it remains to be seen whether there will be any updates on the Galaxy Ring or the Project Moohan headset. As always, we will provide comprehensive coverage of all the announcements as they unfold.